Wuaki.tv a series and movies app sustained in the markets and with promises of growth

An example of effort and survival is Wuaki.tv, an application from Android that passes through typical phenomena of apps platform sustainability.

As in every new market, series applications for Android had a moment where there was a huge amount of offers and a surging demand. With the pass of the years this two forces tend to balance, and the companies that survive this starting period usually count with a solid financial base o, in other cases, an excellent product that manages to stay by itself in a completely new market and that is a big deal.

Is because of this, that when the storm has passed, is crucial to stay at sight for those stands that are not destroyed. In this rests, without doubt, an example of success and a good reference has been Wuaki.tv.

Origins and attractive features from Wuaki.tv

This startup was founded in 2010 in the city of Barcelona, Spain, and it intends to be a service for on demand audiovisual content. Its founders, the Catalans, Jacinto Roca and Josep Mitja, started their company as they all start: with few employees and a lot of problems. Nevertheless, the situation grew better, as much for them as for the market, and it start product Wuaki.tv started to conquer the Spanish market.

In 2012, it had 100 employees and over a million and a half users. Two years later, the company was absorbed by the online store Rakuten. Such company is one of the largest in the Internet, and report benefits of over 400 million dollars. That a corporation of that size shows interest in a startup means that, without doubt, there is a good idea hidden in there.

Wuaki.tv today works in all the European Union and they are expecting to be operatives in the whole world soon, competing head to head with giants like Netflix, Google and Apple. For such ends it uses some interesting potential skills. The application for Android allows you to search and rent series and movies from a wide catalog, even without connection.

The interface from the Android app shows only a big screen in which you can swim in the practically endless ocean of series. Is possible to classify them by gender, recommendations, new shows, etc. In the same way, allow them to “mark” the series that we want to watch later for a much easier access.

Another advantage of Wuaki.tv over its competitors is the Price. While most of them offer the monthly subscription option, or rent, this application offers a hybrid where the user can choose.

The errors from the development are around the visual quality of the content, that can’t yet compete with Netflix or Google. In other hand, the application is not compatible with HDMI inputs, which means that the content can’t be visualized in big screens unless you have Chromecast. Nevertheless despite all these weaknesses, Wuaki.tv constitutes a competitive alternative in the costs related matter.

Christopher Miller
"Looking for an amazing life!"